Anti Counterfeiting
The measure to prevent imitation and reproduction without permission of ownership holder for the purpose of cheating.In Simple terms anti-counterfeiting means to identify products are fakes or Genuine.
Anti-counterfeiting Solutions
Sundaram is a leader in identification solutions, with nearly 7 years of experience identifying and protecting products around the world. We offer innovative, custom-designed brand authentication products and anti-counterfeiting services that can protect your brand against fraud, diversion and tampering.
With the aim to combat counterfeiting Sundaram Technology has developed its Anti-Counterfeiting solution MakeSure. At Sundaram Technologies, we have done extensive research on current issues of counterfeiting since 2007 in different industries.
We have developed an efficient solution that allows any consumer to authenticate the product with simple unique code using any easily available communication device and ability. This is a low cost solution for manufacturers too.
MakeSure Authentication
1. Online product validation & authentication technology
2. Used throughout the supply chain
3. Remote authentication capability
4. Instant alerts and customized reports to clients
Our solutions help clients
Develop relationships with customers
1. We provide full system for verification service including unique codes, printing software, gateway for verification and technical support.
2. Verification through SMS, Internet, on call, E-mail, electronic reading device etc.
3. Pre-printed labels are also available as per requirement.
4. Customization of features available on demand.
Verification Service
1. We provide full system for verification service including unique codes, printing software, gateway for verification and technical support.
2. Verification through SMS, Internet, on call, E-mail, electronic reading device etc.
3. Pre-printed labels are also available as per requirement.
4. Customization of features available on demand.
Research Data
1. We provide customized solutions as per manufacturer demand.
2. The solutions include features like product entry point in market, actual buyers, expiry stock's trends, actual rates consumer pay, consumer suggestions, verification status state wise, Market and sales trends analysis. [based on time, brand, location].
3. Our software team develops customized solution on demand. For each product different solution is available.
4. Real time geographical analysis.
Easy to Deploy
1. This system is easy to deploy at manufacturing end with existing infrastructure. Our technical team visits
2. the premises while deployment and provides necessary training also. Our system is flexible and can work
3. with online and off line computer. It is most cost effective solution with high security and other features.
4. This system doesn’t need any infrastructure setup / special readers for tracking and verification.
5. Customised solutions available for domestic / export markets.
Unique Authentication of products can happen through
1. Sms Verification
A simple and low-cost solution to drug verification problems for patients, SMS text verification empowers consumers to protect themselves from counterfeit drugs by sending a numeric code from their drug packaging from their phone for free verification.
Features
1. Instant POP authentication facility for end-users
2. Ideal for high value, high volume OTC and bulk medicines
3. Customized message and online control panel features
4. Instant report generation and alerts capability
5. Verification modes
6. SMS
7. Online / internet
8. Call center
Benefits
It stops counterfeiting and can help increase awareness, accurate up-to-date information, training & build relationship with the loyal consumers.
How it works?
Take Demo.
To verify SMS 00010702r to 09004030040.
A Unique random generated Identification Code is assigned to each retail unit at manufacturing level.
The customer reads a code and sends an SMS to the gateway at regular SMS cost i.e. 1-3 paise.
If the retail unit is genuine the customer will receive a “Genuine” message via SMS with other information like “Batch Number”, “Mfg. Date”, “Price” etc.
OR
Customer will receive voice call on the same mobile / landline no. with automated system generated voice verification. [works in rural area]
VERIFICATOIN OPTIONS
SMS 0 900 40 300 40
Call 022 42 66 11 21
Login MakeSure.org
E-mail verify@makesure.org [single code per line]
2.QR Verification
It stops counterfeiting and can help increase awareness, accurate up-to-date information, training & build relationship with the loyal consumers.